Grow your Shopify store's MER with data and taste.Grow your Shopify store's MER with data and taste.
Zalify raises your MER, the ROAS of the whole store, across the ads, the storefront and the email.Zalify raises your MER, the ROAS of the whole store, across the ads, the storefront and the email.
3-day free trial. Plans from US$29/month.
Stop reporting ROAS. Start raising MER.
ROAS is one platform's claim about its own ads, and three platforms will each claim the same order. MER is one number for the whole store: every dollar of revenue over every dollar of marketing. It only moves when the ads, the store and the email move together.
Measurement
One number you can trust
Shopify orders and spend from every connected ad account land on the same record, so MER is computed, not estimated, and each channel's share is shown beside it.
Signal
Orders the platforms can see
Server-side events from your own pixel, so Meta, Google and TikTok optimize on real orders instead of the half iOS lets through.
Conversion rate
More of the clicks become orders
A/B tests and heatmaps on the storefront. Ten percent more conversion is ten percent more MER at the same spend.
Repeat revenue
The second order you didn't pay for
Flows and segments built from what buyers did, so repeat revenue counts against the same marketing spend.
Every module moves MER.
One order, every term of MER.
The same shopper on one record. The ad paid for the click, the store held the cart, the email closed it, and the order was counted once against the spend that earned it.
09:41
AdsClicked a Meta ad
Spring campaign, linen overshirt
Moves · Spend
09:43
PixelViewed it three times
Sand, size M
Moves · Signal
09:46
SegmentLeft an $86 cart
Joined the cart-reminder segment; no retargeting spend
Moves · Conversion
11:46
FlowGot one email
No order after 2 hours
Moves · Repeat revenue
12:10
AttributionOrdered, $86
Credited to the email and the ad; counted once in MER
Moves · Measurement
Run it yourself, or have us run it.
The same platform and the same record either way. Start on the app; add the team when the spend justifies it.
Self-serve
Install the app and start today
Zalify Pixel, Attribution, Email & Popups, Creative and Storefront from US$29 a month, with a 3-day trial. Ask for segments, flows and reports from Claude or ChatGPT through the Zalify MCP.
- 3-day free trial, usage included
- Plans from US$29/month
- MER and channel split from the first order
Managed
Our team runs the growth work on it
Ads on Meta, Google and TikTok through AdsBuddy, creators through Mogiu, new creatives and storefront tests, all judged by the orders Zalify Attribution counts and reported as MER.
- Media buying, creative and CRO on one team
- Daily MER report, not a platform dashboard
- Quoted after a demo
See how we support brand growth.
rabbit r1 Headless Store
rabbit r1 Headless Store
Headless site build powered by Next.js & Vercel
Even Realities Global Storefront
Even Realities Global Storefront
Hydrogen storefront with multi-language support and Shopify B2B
UGREEN CES Display
UGREEN CES Display
Electron React app for touchscreen TV at CES 2025
CosyIsland Headless Storefront
CosyIsland Headless Storefront
Headless Next.js storefront with custom login, loyalty, and subsecond global load times
500+
E-commerce stores launched
$200M+
GMV generated for consumer brands
24/7
Agents making, converting, measuring
98%
Client satisfaction rate
Coming from Klaviyo, Triple Whale or Northbeam?
From Klaviyo, bring your lists and profiles and rebuild your flows on the canvas while you keep sending. From an attribution tool, connect Shopify and your ad accounts and MER is there with the channel split, on the same record your email already uses.
Start free trialWorks with
What's new in Zalify.
Oct 8, 2026
Canvas update: numbered reference rows, shot cards and mouse mode
Built from a creator's feedback: one row and one port per reference, a card for every shot, image versions, a selection box, wheel-to-zoom mouse mode, and asset storage you can see.
4 min read
Oct 8, 2026
Pixel and forms updates: October 2026
A Zalify Pixel half the size, phone numbers checked when visitors submit, cleaner Meta page views, and what Shopify's script tag change means for older installs.
3 min read
Oct 8, 2026
See how fast your site is for real visitors
The new Performance page shows your Core Web Vitals from Chrome's report and, on sites with the Zalify Pixel, measured across every browser, with the slowest pages listed first.
3 min read
01
What is Zalify?
Zalify is a marketing platform for Shopify stores. Attribution, email, storefront conversion and ad creative run on one customer record, and the whole thing is built to raise MER: total revenue over total marketing spend. Zalify Pixel records what shoppers do and sends conversions to the ad platforms; Attribution shows which ad, campaign and creative each order came from; Email & Popups runs segments, flows, broadcasts and forms on the same record; Storefront tests changes that lift conversion; Creative makes the ads. Use it yourself from US$29 a month, or have our team run the ads and the creators on it.
02
What is MER, and how is it different from ROAS?
MER is total revenue over total marketing spend: one number for the whole store, where ROAS is one platform's claim about its own ads. Three platforms will each count the same order in their own ROAS; MER counts it once. It rises when more of the clicks turn into orders and when buyers come back without another ad, which is why Zalify works on the storefront and the email as well as the pixel.
03
How is it different from using an email tool and an analytics tool?
In separate tools, each keeps its own copy of the customer and you sync between them. In Zalify the tracking, segments, messages and attribution share one customer record, so a shopper who just bought never gets the reminder meant for the one who didn't.
04
Do I still need Triple Whale or Northbeam?
Not for a Shopify store. Zalify Attribution gives you multi-touch models, creative-level reports and MER on the same record your email and storefront use, so the number you report is the number you act on.
05
How is it priced?
Plans start at US$29/month and each starts with a 3-day free trial. Each plan includes monthly usage equal to its price: sending 1,000 emails costs $2.00 and an attributed conversion costs $0.05. Recording behavior is free.
06
Can I move from Klaviyo?
Yes. You can bring your lists and profiles over, rebuild your flows on the flow canvas, or ask Nora to draft them, and keep sending while you switch.
07
What is AdsBuddy?
AdsBuddy is the system our team uses to run paid ads on Meta, Google and TikTok against the orders Zalify attributes. Today it comes as a managed service: book a demo and we run your accounts on it. A self-serve version is coming.
See your MER this week.
Install the app, connect Shopify and your ad accounts, and MER appears with the channel split as orders come in. The trial is free for 3 days; a demo takes thirty minutes.