Email design and personalization

Design emails in the Canvas editor, then use merge tags to personalize them.

2 articles

Create your first project

Designing emails in the editor

A tour of the block-based email editor: text, image, and button blocks, sections and columns, merge tags, Brand Kit, mobile preview, and custom fonts.

5 min read

Reference

Merge tags reference

Find supported merge tags for abandoned checkout, welcome and broadcast emails, with unsubscribe links, custom properties, unsupported-tag behavior and testing examples.

6 min read