One balance for everything you do in Zalify

Starting today, every paid action in Zalify spends from a single credit balance — emails, attribution, translation, and the AI Agents shipping next. If you were already on a paid plan, your bill didn't change. What changed is how we count it.

Why we made the switch

The old model gave you three separate buckets: email quota, translation quota, and an order-tracked allowance. It worked when most stores used us for one thing. It stopped working as soon as a store leaned harder on one feature than another.

A merchant running heavy email but light attribution burned through their email pack while their order allowance went untouched. A merchant using us only for attribution paid for emails they'd never send. Every plan was the wrong shape for someone.

Credits fix that. One pool. One price. You spend it on whatever you actually use — and not a dollar leaks into a bucket you'll never open.

There's also a forward-looking reason: AI Agents are coming. They run on the same credit balance as everything else, so you don't have to learn a new pricing page or top up a new bucket the day they ship.

How credits work

500 credits = $1. Every action has a fixed cost:

We use credits because some actions cost fractions of a cent — credits let us price them clearly. These rates match what we used to charge under the old model; we collapsed three quotas into one currency without raising prices.

The plans

Three plans, all unlocking every Zalify feature. The only difference is your monthly credit grant.

Higher tiers include credits at a better effective rate per dollar — see the next section. There's also a free tier with a small monthly credit allowance to try things out.

Plan credits vs. top-up credits

Your balance has two pools, and the rules are simple.

Plan credits are included with your monthly subscription. They reset every billing cycle. Unused plan credits do not roll over — they're a monthly allowance, not savings.

Top-up credits are credits you buy in a pack. Top-up credits never expire. If you buy 25,000 credits today and don't use them for a year, they're still there.

When you spend, plan credits are always spent first. That way your monthly allowance doesn't go to waste, and your paid-for top-up sits untouched until you actually need it.

Better rates at higher volume

There are two ways to lower your effective price per credit.

Pick a higher monthly plan. A plan with more credits doesn't cost proportionally more — Growth gives you 5× the credits of Starter at roughly 3.4× the price, and Scale lowers the per-credit rate further again. If you're consistently topping up on Starter, the next plan up is usually cheaper than the top-ups would have been.

Buy bigger top-up packs. Larger packs include more bonus credits per dollar than smaller ones. A one-off small top-up costs the most per credit; pre-buying a larger pack drops your effective rate. The full pack ladder is in your billing settings.

The pattern is the same in both cases: more committed volume = cheaper credits. If you know your monthly usage, the cheapest path is usually a plan that mostly covers it, plus a single larger top-up to absorb the spillover.

Auto top-up: never get cut off mid-send

If you run out of plan credits in the middle of a billing cycle, we don't block your work. The next charge auto-tops-up your account: $10 for 5,000 credits, charged to your Shopify subscription. Auto top-up always uses the smallest pack so we never charge more than necessary — but if you'd prefer a better per-credit rate, buy a larger pack manually and auto top-up will stay quiet.

Auto top-up only fires when there's no balance left to cover the action. If you've bought a top-up pack, that gets spent before any auto charge happens.

You can cap how much we're allowed to auto-charge per cycle in your billing settings. Hit the cap and we'll pause the auto top-up and prompt you to buy a pack instead — no surprise overages.

What this means for you

• Already on a paid plan? Nothing to do. Your old plan migrated to credits at the same effective rates, and any top-up packs you bought converted into credits at the same dollar value.
• Picking a plan now? Choose by monthly volume, not by feature. All plans unlock every feature; the only difference is the monthly credit grant.
• Heavy on one feature? Credits don't care. Run attribution-only or email-only and you'll never pay for a quota you don't touch.

FAQ

What happens to my top-up balance if I cancel or downgrade?

Top-up credits stay on your account. They never expire and aren't tied to your subscription tier — if you re-subscribe later, they're still there.

Where do I see usage broken down by feature?

Your billing settings show a per-feature breakdown for the current cycle: how many credits went to emails, attribution, translation, and agents. You can export the full ledger as CSV.

Is there a free trial?

Yes — every paid plan comes with a 3-day free trial. You can cancel during the trial without being charged.

Can I get a refund?

We don't offer refunds on plans or top-up packs after the trial — pick the tier you want to commit to, and use the trial to test it. The one exception is abnormal spending caused by something on our side (a billing bug, runaway automation, a duplicate charge). If you see something that doesn't look right, email support@zalify.com and we'll make it right.

Does the auto top-up cap reset monthly?

Yes — the cap is per billing cycle and resets when the cycle does.

AI Agents launch on this credit balance soon. Translations, broadcasts, attribution, and agents all spend from the same pool — one balance, one bill.

Questions about your specific plan or migration? Reach out at support@zalify.com, or jump straight to your billing settings to set the auto top-up cap.